Europe made 1,250 brokerages' listings readable by ChatGPT & Claude. US brokerages: still paying portals 40% referral fees.

While US brokerages keep handing portals a 40% referral cut, European firms are publishing listings in formats that AI assistants can read and recommend directly.

The buyer's first search isn't a portal anymore — it's a prompt. Brokerages that make their inventory machine-readable show up where the demand is actually starting.